98% Accuracy And Scalable Content Moderation Services For A Major Online Marketplace

CASE STUDIES
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We helped a global online marketplace scale content moderation by implementing a robust framework that ensured 98% accuracy, streamlined guidelines, and optimized workforce efficiency.

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About the Client

The client is a global online marketplace with a presence in different countries.

Business Challenges

As the client’s platform rapidly grew, a surge in seller uploads overwhelmed the client's internal team, making it challenging to review content and ensure compliance thoroughly. It increased the risk of publishing inappropriate material.
47%
100% increase in sales conversions. Increase in conversions from 12% to 25%.

Business Solution

IGT Solutions implemented a robust moderation framework to ensure content review compliance, efficiency, and scalability.

  • Content Review: Implemented a robust system to detect and remove non-compliant seller uploads.
  • Policy Enforcement: Defined clear guidelines on sensitive content (e.g., vulgarity, IP, politics, regional compliance).
  • Efficiency Boost: Applied the Speed to Competency (STC) model with structured workflows and decision trees.
  • Enhanced Training: Leveraged Articulate 360 for interactive learning
  • Scalability and Compliance: Ensured efficient growth while maintaining quality and adherence to standards.

Benefits

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0%
Content Moderation Accuracy
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Simplified Guidelines In addition to Error Categorization

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Balanced Workforce

Tools Partner

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